比传统CRM聪明
For today’s healthcare professionals, personalization is table stakes and pharma companies are expected to know when, where and how to deliver information. That’s whereIQVIA Orchestrated Customer Engagement (OCE)comes in. A game-changing intelligent engagement platform that unlocks real business value for life science companies and HCPs alike.
通过超越传统的CRM系统并将实时智能嵌入用户工作流中，OCE使商业团队能够做出更明智的决策，并将HCP互动变成有价值的合作伙伴关系。
您的新秘密武器
Engage with confidence, knowing you have the right customer data, interaction history, and real-time insight for a 360-degree view of customer needs.
A Smarter Way of Working
Rethink Engagement. Redefine Value.
More stakeholders, more channels and higher expectations require life science companies to take a smarter approach to customer engagement. Meet HCPs on their terms with seamless, personalized engagements that fulfills changing needs and improves results.
伊克维亚·奥斯（Iqvia Oce）桥梁智慧融合了HCP和商业团队的经验。整个商业生态系统之间的智能联系改善了团队之间的协作，推动以HCP为中心的体验，并使以用户为中心的智能工作流程以更好的决策。
350+ customer adoptions
of at least one OCE application with companies ranging from Top 10 Pharma and Biotech, Specialty Drug, Consumer Health and MedTech80,000+ OCE users
improving HCP engagement with behavior-changing intelligent workflows110+ countries live
with an OCE application, transforming commercial teams’ productivity around the globe