Europe, Middle East & Africa
IQVIA Prescription Based Services
Benchmark performance and plan effectively for new market opportunities
Jul 21, 2020
(PBS)给manuf IQVIA处方的基础服务acturers detailed insights into how and where their products are prescribed. Product usage in the community is based on so many factors (pharmacy type, size, and proximity to prescribers, to name just a few) that it can be hard to drive successful commercialisation. Prescription Based Services provide the insight to know where to focus efforts, and the context to support the right approach. This intelligence supports market sizing, sales force direction and performance measurement, business planning, competition monitoring, and model assumption validation.
Market Intelligence Solutions
Powered by IQVIA's Information Offerings, our healthcare market intelligence solutions provides key summary data and actionable insights covering medicines and healthcare products in primary care, secondary care and supply chains across the UK, NHS and healthcare sectors.
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